Date: 8/10/2008 (Wednesday)
Time: 7.00pm — 9.00pm
Venue: KTAR Learning Centre, Wisma MCA
Mentor: Mr GK Lim, Training Consultant
Enquiry: Haagen 03-4149 9164
This book presented the idea of selling as a joint venture and introduced the decade’s most influential concept, Win-Win. The response to Win-Win was immediate and helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list in the industry. This book confronts the rapidly evolving world of B2B (business-to-business) sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the readers.
